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STOWA. Timeline.

1927 - 2017.

The STOWA history.

Since 1927, STOWA has constantly been building mechanical watches. The success from the Black Forest has produced many stories and, above all, many beautiful watches. Read and browse our timeline here. See when we launched our new and former watches on the market or when there were significant events. If there are further background informations we have linked the article to an additional page. Pictures can be enlarged by clicking on them.
  • The Prodiver Olymp Bronze wins the watch vote!

    Again we won the popular online contest at Watchtime! For the fifth time in a row (!) our sports watch Prodiver wins this competition (in the very competitive category up to 2.500.- Euro!). We are not only very delighted about the award but also of the number of votes cast: No other watch (across all categories) has received more individual votes than STOWA: More than 2200 readers have chosen the Prodiver Olymp Bronze!

  • Start of the STOWA friends
    Would you like to experience a STOWA watch live? STOWA friends make it possible. There are worldwide very loyal STOWA customers/collectors who agreed to show their watch/ watches to you locally.

  • Handwinding movement available
    From now on, we have again a handwinding movement for almost all models available: The beautifully finished ETA 2804-2 movement with golden STOWA engraving, Code de Geneve and blued screws. Whether the movement fits into your watch, you always see on the product-specific pages. Here is a small excerpt: Suitable for Flieger Klassik 40, Marine Klassik 40, Partitio, Antea 365 and 390 etc.
  • Form Follows Emotion

    The new Flieger watch was designed by Hartmut Esslinger, the founder of frog design. Besides others he worked successfully for Wega, Apple, Sony and many more. In the picture you see Hartmut Esslinger discussing a detail with Jörg Schauer.

     > Hartmut Esslinger

  • Typography

    The font of the Antea back to bauhaus has its roots from the Bauhaus era (1919-1933). Herbert Bayer, a teacher at Bauhaus, has designed this font between 1925 - 1928. In 1975, Ed Benguiat and Victor Caruso have evolved the font in different cuts. It thus creates a new original and could have decorated the model Antea back then. Therefore, we called it back to bauhaus.

     > Ed Benguiat

  • Munich: STOWA Flieger Klassik Sport wins the Munichtime vote.
    Once again, mechanic lovers met in Munich on the Munichtime. In 5 categories the visitors chose their favorite watch. Our model Flieger Klassik Sport reached the first place in the category up to 2,500 Euro!
  • Hartmut Esslinger

    Esslinger about symbolism:  “The symbolism of innovative products is usually very historical: my first iPad proposal for Steve Jobs, from 1982, was inspired by a slate block, my Trinitron design for Akio Morita and Norio Ogha (Sony) was a picture frame and already planned switching to flat screens in 1978.”

  • STOWA TESTAF TO1 wins the Japanese Watch Grand Prix in the category "Military"
  • Museum
    The modern STOWA museum houses many well-preserved STOWA watches. A great source of inspiration and evidence of a long and unbroken corporate history.
  • Partitio. Historical and remake
    The historical Partitio next to the current black dial version.
  • STOWA building in Pforzheim
    Built in 1938 and destroyed in 1945, the STOWA building was rebuilt in the 1950s.
  • Precision movement
    A very precise movement is ticking inside the STOWA Marine pocketwatch.
  • Precision
    The movement of the large pilotwatch was very precise. It has to pass the elaborate tests of the chronometer checkpoint.
  • Bauhaus style
    More interesting watches from that period can be seen at the STOWA museum in Engelsbrand. May it be a small, solid gold watch for women with Roman numbers or a rectangular gold watch with Arabic ones. Collectors’ hearts leap for joy regarding the two watches depicted above. The rectangular watch is made of a so called desk case (Pultgehäuse), which means the watch case is thicker at 12 o’clock than at 6 o’clock – to better meet the eye of the beholder. The round shaped watch features a rare color combination: a Roman dial made of copper in a chromed watch case.

A brand should be active!

Please help us.

In order to successfully continue the STOWA history we always need your support as a customer and watch collector. Use the opportunity to get in direct contact with us to send us your criticism and suggestions. Help us also if you have any old STOWA watch of which you might even know when the watch was built. We are collecting everything to constantly improve and complete the STOWA timeline. Thank you so much! Your STOWA team from the Black Forest.